Category Activation Manager

Apply now Job no: 498756
Work type: Permanent - Full Time
Location: NZ
Categories: Marketing


  • Join a newly created team with fantastic exposure across the business
  • Make your mark in a key role bringing leading brands to life
  • Join a leading FMCG company during a time of significant growth


Your Impact

Reporting to the Customer Marketing Manager as part of our recently formed category team, you’ll take the lead for managing and developing both the short and long-term category activation plans across our RTD’s, Spirits and Non-Alcohol brands.

With full budget responsibility across multiple well-known and loved kiwi brands, you’ll put your people skills to good use, partnering closely with both the marketing and sales teams to ensure brand strategies are aligned and activation plans are delivered across multiple channels.

Interested so far? Other key responsibilities include:

  • Owning and delivering strategic customer, trade & promotional activities, creating growth for both us and our customers
  • Building and developing strategic go to market channel and volume plans for the launch of NPD
  • Development and management of brand collateral; permanent merchandise, promotional material and digital assets
  • Briefing and managing of agencies as required

About You

We’re looking for strong FMCG brand activation individuals with a flair for creativity and unique ability to align multiple areas of the business. With impeccable commercial acumen and well-honed Neilsen skills, you’ll also be at home developing and delivering data backed activation plans that align with brand strategy and current shopper trends.

Sound like you? Other things we’re looking for include:

  • Exceptional interpersonal skills allowing you to engage effectively with a diverse group of stakeholders
  • Strong organisation abilities and attention to detail
  • Prior budget management experience, ideally across multiple brands


Why Apply?

Join a true kiwi success story in Independent Liquor, part of the international Asahi Breweries Group. Comprising some of Australia and New Zealand’s leading beverage companies and most loved brands, including Asahi Premium Beverages, Independent Liquor, Schweppes Australia and The Better Drinks Co., there’s always a tonne going on and opportunities abound for those ready to take them!

This is a fantastic opportunity to showcase your activation abilities in a role working across an array of enviable brands. So, what are you waiting for? Apply today!


Advertised: AUS Eastern Daylight Time
Applications close: AUS Eastern Daylight Time

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